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Quantitative consumer research

Research into the acceptance and optimisation of products
In sensory lab & at home - worldwide

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Home use tests (HUT)

Product testing by consumers in their home situation.
Food – personal care – household care – pet food

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Consumer insights

Usage & attitude and motivational research on concept and product
In Flanders, Wallonia and internationally.

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Unbranded product tests

Product branding

Impact of product brand and other information on product experiences and expectations

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Sensory influence of packaging

Research into the influence of food contact materials (packaging, inks, adhesives) on the sensory properties of the packaged food

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Difference tests

Objective testing to determine whether there is a sensory difference between products

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